
Concealing and Contouring made easy with New CID Cosmetics
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Follow our simple step by step guide to concealing and contouring, ensuring your base is always flawless and fabulous!
Where to Conceal
- Always apply i – conceal after your foundation application, one shade lighter than your skin tone.
- Most people are darkest on the inner or outer corners of their eyes, not underneath, so apply the concealer to inner and outer corners of eyes, then blend with a soft brush underneath the eye to join the two.
- Down the centre of the face – between the brows, bridge of the nose, the chin and around the corners of the nose.
- You can also conceal over the eyelids to cover any redness and veins, setting with powder to act as a base for eyeshadow.
Where to Contour
- Using i – conceal in Dark, paint a thick line from the middle of the ear to the centre of the cheek, in line with the pupil but about 5/6 cm down. The line should start around 2cm in width and taper to a point. Don’t worry about it looking too heavy as this will all be blended.
- Using the same shade, use lightly and with thin lines to colour down sides of the nose, either side of the bridge (but not cheeks). These are thin lines, around 0.5cm.
- Use a similar amount underneath the chin, along the jawline. This should make an L-shape from the bottom of the ear, down and along the jaw to the chin, but underneath it.
- Other areas that can be contoured lightly are the temples, socketlines, under the lower lip and around the hairline.
Where to Highlight
- Above the cheek contour, use i – conceal in Extra Light (or Light for warmer skins) and paint a bold strip across the whole cheekbone. This should begin by the ear and finish tapering at the nose. Again, the product will be blended into the skin so don’t be shy! You’ll need a thick layer to get a good effect.
- Then the same down the centre of the face – a fan shape between the brows and in the centre of the forehead, down the bridge of the nose, cupids bow and chin.
- You can also do the browbones and inner corners of the eyes.
Once you have completed the above, take the Foundation Blending Brush and soften all the edges of the applied areas and then blend into the skin. Be sure to start at the centre of the face and blend outwards towards the hairline, using soft circular motions.