Although New CID will never be a fashion forward range, we always like to examine current trends in beauty, cosmetics and hair because we know that our customers also want our range to stay ahead on the curve and make

The weather is scorching and you are off to the beach! You might be taking a bikini and a ‘best seller’ or maybe you are packing children, a picnic, buckets and spades, spare towels, and a sunshade - but however much

I-COLOUR Pros: Our i-colour cream eye shadows are really multifunctional, they can be used both as an eye shadow and as a creamy eye shadow base creating a delicate subtle shimmer under your powder shadow. The soft palette of our i-colours

Eye shadow is the perfect way to complete a simple make-up look and its application needn’t be time-consuming, complex or involve purchasing endless eye shadow palettes (of which you only end up using two colours). In fact eye shadow doesn’t get

Although there are perms, permanent and luxury fakes, for many of us mascara is still one product we simply can’t feel dressed without! Mascara completes a look - helping you to look professional, put together and ready for your day…or night. And

New CID Cosmetics i-bronze Rio is our high pigment hero for creating the gorgeous glow of golden summer skin. Rio is baked for 24 hours and marbleized by hand in Italy. The blend of tones swirl together cream, bronze, pinks and

Our award winning i-groom Neutral is the key to creating the perfect brow to frame your face. This clever double ended make up tool has a triangular-shaped soft pencil tip suitable for all shapes of brow and a built in eyebrow

As the weather warms, our thoughts turn to mini-breaks and long weekends away! These are the key items we recommend that you put into your little plastic bag when you travel with hand luggage only. Space is a premium so durable, multi-taskers